Factors Influencing Behavioral Intention of Farmers to Use ICTs for Agricultural Risk Management in Malaysia
Muhammad Ali1*, Norsida Man2, Farrah Melissa Muharam2 and Siti Zobidah Omar3
1Department of Agricultural Extension, PMAS-Arid Agriculture University Rawalpindi, Pakistan; 2Department of Agriculture Technology, Universiti Putra Malaysia, Serdang, Malaysia; 3Department of Communication, Universiti Putra Malaysia, Serdang, Malaysia.
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Figure 1
Conceptual framework of the study.
Source: Modified from Ajzen, 2002.
Map 1
Map showing states of Malaysia .
Source:google maps.
Figure 2
Study’s fit model (Intention = 0.429 (attitude) + 0.109 (SN) + 0.245 (PBC)).