Farmers Perceptions and Adoption of Information and Communication Technologies (ICTs) in Peach (Prunus persica L.) Production and Marketing
Fazli Rabbi1*, Muhammad Idrees2, Shahid Ali1, Muhammad Zamin3 and Hazrat Bilal4
1Department of Economics and Development Studies, University of Swat, Khyber Pakhtunkhwa, Pakistan; 2Department of Economics, University of Peshawar, Khyber Pakhtunkhwa, Pakistan; 3Department of Agriculture, University of Swabi, Khyber Pakhtunkhwa; Pakistan; 4Department of Management Studies, University of Swat, Khyber Pakhtunkhwa, Pakistan.
*Correspondence | Fazli Rabbi, Department of Economics and Development Studies, University of Swat, Khyber Pakhtunkhwa, Pakistan; Email:
[email protected]
Figure 1:
A modified framework adopted from Jabir Ali (2012) between the links of adaptation and farmers characteristics.
Figure 2:
Farmers’ perceptions of the usefulness of ICTs in Farming activities.